Billboards are a key element of outdoor advertising, drawing
attention to products and services. Traditionally, they were installed on
concrete foundations, which required significant costs for materials, delivery,
and installation. However, more and more companies are turning to screw pile
foundations as an alternative solution. In this article, we'll examine whether
screw pile technology actually offers cost savings and what advantages it
offers for billboard installation.
Traditional Billboard
Installation Methods and Their Disadvantages
The traditional method of installing billboards involves
creating a concrete foundation that must support the weight of the structure
and resist wind loads. This process involves digging pits, pouring the
concrete, waiting for it to harden, and then installing the billboard.
The main disadvantages of this method are:
•
High
cost of materials: Concrete and reinforcement require significant financial
investment
•
Duration
of the process: Pouring and hardening the concrete take a long time, increasing
installation time
•
Difficulty
of dismantling: If the billboard needs to be moved, dismantling the concrete
foundation becomes difficult and costly
•
Environmental
risks: Using concrete can negatively impact the environment, especially in
sensitive areas
Advantages of using
screw piles for billboard installation
1. Time and cost savings
Screw piles directly from the manufacturer significantly
reduce the cost of billboard installation. The piles are screwed into the
ground in just a few hours, eliminating the need to wait for concrete to
harden. This speeds up the process and reduces equipment rental and labor
costs.
2. Ease of installation and dismantling
Installation of screw piles is quick and easy, which is
especially important for temporary advertising campaigns or when relocating a
billboard. This makes screw piles an ideal solution for the dynamic outdoor
advertising market.
3. Reliability and stability
Screw piles for foundations ensure secure anchorage of
billboards even in difficult soils such as sand or clay. They are resistant to
mechanical stress and natural conditions, ensuring a long service life for the
structure.
4. Environmental safety
Screw piles have a minimal impact on the environment. Their
installation does not require significant excavation work or the use of
hazardous materials, making this method more environmentally friendly than
concreting.
Tips for Selecting
and Installing Screw Piles for Advertising Billboards
1. Assess the Soil: Before installation, it's important to
conduct a soil analysis to select the correct type and length of piles. This
will ensure structural stability and minimize the risk of subsidence.
2. Calculate the Number of Piles: For large billboards, it's
recommended to use multiple piles to evenly distribute the load and ensure
structural stability.
3. Check Corrosion Resistance: Be sure to use piles with an
anti-corrosion coating, especially if the billboard will be installed in
high-humidity conditions.

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